Google Changes May Spell the End of Top Rankings for Non Mobile Responsive Websites

If you haven’t heard, Google is rolling out a new mobile-friendly algorithm change on April 21st which may impact your search engine rankings.

If you own a small business in Belfast and are heavily reliant on traffic from Google then you need to be aware that your web ranking could take a heavy hit from the  new Google rules.

Sites that are responsive and mobile-friendly will now have a ranking advantage over their competitors. This is the perfect time to upgrade your site to a fully responsive web design and meets Google’s mobile-friendly requirements.

How do you know if your site will be affected? Simply enter a web page URL here:

https://www.google.com/webmasters/tools/mobile-friendly/

If you get a “Not mobile-friendly” message, chances are good that your site rank will drop as your mobile-friendly competitors jump ahead of you.

If you have added your website above and realise that you do not have a mobile responsive website then you need to get in touch to change over your site to a compatible design.

This is what Google has to say over on their blog:

When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps. As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns. In the past, we’ve made updates to ensure a site is configured properly and viewable on modern devices. We’ve made it easier for users to find mobile-friendly web pages and we’ve introduced App Indexing to surface useful content from apps.

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

Use the contact link at the top of the page or phone us today to discuss your options.

A List of Local Citation Sources to Improve Your Google Ranking

When trying to improve your website’s ranking on Google’s organic listings(that’s the free listings that appear at the top after each search) and Google business listings it’s vitally important that you increase the amount of good quality links back to your small business website.

If you ONLY submitted your small business site to each of the sites below you would get a good boost in the search rankings.

Web Design Belfast

Here at MK Web Belfast we aim to offer you a professional, affordable and reliable web design and development service. We endeavour to provide a much cheaper option than a lot of the other companies in Belfast and beyond.

What we are finding that a lot of small businesses in Northern Ireland are just not willing or able to spend £100s on getting their products and services in front of prospective customers on the Internet. Why pay more than you have to or opt for a level of service that you just don’t need.

Why Bother Setting Up Online?

In our opinion it is becoming more and more crucial for businesses to put their products and services on the Internet. You may think that you don’t need to or maybe that a business website is just for the larger companies. Where this may have been the case years ago, it just isn’t true in todays business environment.

Those small businesses in Belfast that don’t opt to have  a web designer go to work to put their business on the WWW are going to be the ones who struggle in markets that are becoming more and more competitive.

No one searches in the Yellow Pages anymore – well no one under fifty years old. So if you want to do business with the current generation and those coming behind us then you need to get your company on Google and the other major search engines. That’s where people go nowadays to find business products and services.

What We Offer?

We can offer you everything you need to get set up online. Most business owners just don’t know where to start and that’s where we come in. We can take you step by step from registering your .com, setting up your web hosting account and finally getting your web site deisgned and online. We also offer a web development service to make sure your website does the job it is meant to do, ie. bring you more business.Web Design Belfast logo

It’s not enough to have a business website designed and hosted on the Internet. If you get set up and then don’t take further steps to promote your website then your site will never be seen. That’s why we offer our Search Engine optimisation and web promotion service to take you one step further and get your services in front of targeted customers.

Don’t worry if you don’t understand a thing about any of the above. It doesn’t matter! Our service is designed to make sure that everything is hassle free. Once you sign up we will take it from there.

How To Get Started?

Simply use the contact form above to send us a message or give us a ring now and we can discuss exactly what your goals are for your business on the net.